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The most long-lasting strategic alliances Multiple Choice (1) involve collaboration with suppliers or distribution allies, or (2) conclude that continued collaboration is in their mutual interest, perhaps because new opportunities for learning are emerging. aim at insulating the partners against the impacts of the five competitive forces and industry driving forces. are those whose purpose is helping a company master a new technology. are those formed to enable the partners to be consistent first movers or fast followers. aim at teaming up with world-class suppliers or else companies with world-class know-how in product innovation.